how to

IS THERE VALUE IN BLOGGING & SELF PUBLISHING?

 IS THERE VALUE IN BLOGGING & SELF PUBLISHING?

Social Networking – It’s the way the 21st Century communicates today! Social media can promote you, your business or special interests, and there are various ways to be heard.

 

What is social networking?

Social networking is the grouping of individuals into specific groups, like small rural communities or a neighborhood subdivision.

With online social networking, websites are commonly used.

 Social networking websites function like an online community of internet users.

What about blogging?

Blogs = usually written by one person and updated regularly, they are often written on a particular topic.

What can blogging do for me?

                It can say a great deal about you and/or your company.

                It can convey an image of understanding (paint a mental picture).

                It can make you look like an authority on the subject.

It can encourage wide participation and generate instant debates.

What about self-publishing?

You can publish any book or work that you author.

You don’t need the involvement of a third-party publisher.

You are “in charge” of the entire process including design, formats, price & distribution.

You will find that a large number of self-published authors start a blog first.

 

Learn the basics of these 21st Century media expressions through our Professional Development classes:

Leveraging Social Media

Blogging & Self-Publishing

 

How To Make Your Picture Pop in 1 Step

Ever take a photo and wish it looked as vibrant in the camera as it did in real life? Photoshop instructor Garry Stasiuk shows you one of his many tips for getting great results with your photos!

Take your colorful moment in time from “so-so” to vibrant with this simple tip:

Sharpen the image!

Of course there are other things you can do make a photo "perfect"... but if there is one thing you MUST do... this is it. You must do this to all your photos, as ALL the camera manufacturers deliberately save your images "soft" That is, with hardly any sharpening applied to the pictures in camera at all.

Two main types of sharpening

1. Input sharpening: From Camera to Computer. This depends on the type of photo:

 High Frequency (lots of light dark details -landscapes)

Low frequency (Portraits -skin tones)

2. Output sharpening: From Computer to final destination.

Print, inkjet, web pages, slideshows, screen, etc.

 

See examples and the step by step screenshot tutorial on Garry's website.

Build a solid Photoshop foundation with Garry's upcoming classes:

Photoshop for Photographers I
Photoshop for Photographers II: Black & White Conversion
Photoshop for Photographers I & II Combo class